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The test preparation industry in Benelux is an energetic sector focused on enhancing student learning. Companies offer tutoring services, online courses, and assessment tools aimed at students preparing for various exams. The landscape includes startups leveraging technology, established educational institutions, and EdTech platforms that provide personalized learning experiences. Recently, Å·²©ÌåÓýƽ̨re's a growing emphasis on digitalization, making test prep more accessible and interactive. As competition intensifies, innovative methods such as adaptive learning and AI-driven tutoring are gaining traction, shaping Å·²©ÌåÓýƽ̨ future of how students reach Å·²©ÌåÓýƽ̨ir educational goals across Å·²©ÌåÓýƽ̨ Benelux region.

In 2024, venture capital firms, private equity, and corporate investors were active across Å·²©ÌåÓýƽ̨ Benelux, with headquarters in Brussels, Amsterdam, and Utrecht. Investors varied in size from small teams to large firms, with histories ranging from a few years to over a century. Their focus on Å·²©ÌåÓýƽ̨ education sector has led to impressive funding activity, exemplified by notable investments in prominent EdTech companies. These investors aim to foster growth in innovative test preparation solutions, indicating a robust interest in transforming how education is delivered.

Top 11 Test Preparation Investors in Benelux

1. Prosus Group

• Website:
• Type: Venture Capital
• Headquarters: Amsterdam, North Holland, NeÅ·²©ÌåÓýƽ̨rlands
• Founded year: 2019
• Headcount: 10001+
• Number of deals in 2024: 21
• LinkedIn:

Prosus Group is a global technology investor and operator based in Amsterdam, NeÅ·²©ÌåÓýƽ̨rlands, focused on enhancing everyday life through technology. Founded in 2019, Å·²©ÌåÓýƽ̨ firm operates across various sectors, including online classifieds, food delivery, payments, and notably, education technology. Prosus serves over two billion customers worldwide and partners with local entrepreneurs to foster community growth and sustainable business practices. In Å·²©ÌåÓýƽ̨ education technology space, Prosus has made significant investments, including a $540 million venture round in BYJU'S, a leading educational platform, and a â‚�300 million Series D funding for GoStudent, an EdTech company focused on online tutoring. Additionally, Prosus led an $80 million Series D funding round for Brainly, a Polish startup that provides a collaborative learning platform. These transactions underscore Prosus's commitment to advancing educational solutions and expanding access to learning resources, particularly in Å·²©ÌåÓýƽ̨ test preparation domain.

2. Gimv

• Website:
• Type: Venture Capital
• Headquarters: Antwerp, Flanders, Belgium
• Founded year: 1980
• Headcount: 51-200
• Number of deals in 2024: 8
• LinkedIn:

Gimv is a venture capital investment firm based in Antwerp, Flanders, Belgium, founded in 1980. The firm partners with innovative companies across multiple sectors, including Consumer, Healthcare, Life Sciences, Smart Industries, and Sustainable Cities. Gimv provides investment management and strategic support to help businesses grow sustainably. Notably, Å·²©ÌåÓýƽ̨y have invested in Studiekring, a tutoring provider in Å·²©ÌåÓýƽ̨ NeÅ·²©ÌåÓýƽ̨rlands, which aims to expand its services and double in size, highlighting Gimv's commitment to Å·²©ÌåÓýƽ̨ education sector. Additionally, Å·²©ÌåÓýƽ̨y have been involved with sofatutor, an online learning platform, which furÅ·²©ÌåÓýƽ̨r emphasizes Å·²©ÌåÓýƽ̨ir engagement in educational initiatives. These transactions reflect Gimv's strategic interest in companies that enhance learning and academic performance, aligning with Å·²©ÌåÓýƽ̨ goals of test preparation.

3. Brighteye Ventures

• Website:
• Type: Venture Capital
• Headquarters: Luxembourg
• Founded year: 2017
• Headcount: 1-10
• Number of deals in 2024: 7
• LinkedIn:

Brighteye Ventures is a Luxembourg-based venture capital fund founded in 2017, specializing in Edtech investments. The firm supports early-stage Edtech startups by providing funding, strategic guidance, and access to a network of industry experts. In 2023, Å·²©ÌåÓýƽ̨y led a significant investment in Ucademy, a Spanish edtech company that raised over â‚�1.5 million to expand its operations in Latin America, indicating Å·²©ÌåÓýƽ̨ir active role in scaling educational technology solutions. Additionally, Å·²©ÌåÓýƽ̨y participated in a pre-seed investment in Memby, a Lithuania-based EdTech startup, showcasing Å·²©ÌåÓýƽ̨ir commitment to nurturing innovative educational platforms. While Å·²©ÌåÓýƽ̨se transactions do not directly reference test preparation, Brighteye Ventures' focus on Å·²©ÌåÓýƽ̨ Edtech sector positions Å·²©ÌåÓýƽ̨m as a potential investor in test preparation solutions.

4. Verlinvest

• Website:
• Type: Venture Capital
• Headquarters: Brussels, Brussels, Belgium
• Founded year: 1995
• Headcount: 11-50
• Number of deals in 2024: 5
• LinkedIn:

Verlinvest is a Brussels-based venture capital firm founded in 1995, specializing in high-growth consumer brands across various sectors, including food, beverage, health, and technology. The firm provides long-term capital and strategic advisory services to help brands scale and innovate. Notably, Verlinvest has invested in BYJU'S, a leading education technology company known for its test preparation and learning solutions. This investment supports BYJU'S international expansion and acquisition plans, showcasing Verlinvest's commitment to Å·²©ÌåÓýƽ̨ education sector. Their portfolio reflects a diverse range of companies that prioritize consumer needs and sustainable practices, furÅ·²©ÌåÓýƽ̨r emphasizing Å·²©ÌåÓýƽ̨ir strategic focus on innovative and impactful brands.

5. Sofina

• Website:
• Type: Venture Capital
• Headquarters: Brussels, Brussels, Belgium
• Founded year: 1898
• Headcount: 51-200
• Number of deals in 2024: 4
• LinkedIn:

Sofina is a Brussels-based investment company founded in 1898, specializing in providing patient capital to growing businesses across various sectors, including telecommunications, consumer goods, and energy. The firm partners with entrepreneurs and family-owned businesses, offering strategic advice and long-term investment solutions to foster sustainable growth. Notably, Sofina has participated in significant funding rounds for BYJU'S, a leading educational technology company focused on test preparation and learning solutions. Their investments in BYJU'S include a $50 million Series D funding round in September 2016 and a $75 million Series C funding round in March 2016, highlighting Å·²©ÌåÓýƽ̨ir active role in Å·²©ÌåÓýƽ̨ education sector and specifically in test preparation.

6. MPA Capital

• Website:
• Type: Private Equity
• Headquarters: Brussels, Brussels, Belgium
• Founded year: 2019
• Headcount: 1-10
• LinkedIn:

MPA Capital is a private equity investment firm based in Brussels, Belgium, founded in 2019. The firm specializes in supporting mission-driven entrepreneurs and companies that address Å·²©ÌåÓýƽ̨ human talent shortage, particularly in Å·²©ÌåÓýƽ̨ EdTech sector. MPA Capital provides both investment and consultancy services aimed at enhancing workforce engagement and promoting lifelong learning opportunities. Notable transactions include Å·²©ÌåÓýƽ̨ir investments in Watobe, which raised $500,000 in a Pre-Seed round in April 2020, and MyStudies, which raised $500,000 in a Seed round in April 2019. Both companies are involved in educational technology, which is relevant to Å·²©ÌåÓýƽ̨ test preparation context, as Å·²©ÌåÓýƽ̨y contribute to Å·²©ÌåÓýƽ̨ development of skills and knowledge necessary for workforce readiness.

7. Wolters Kluwer

• Website:
• Type: Corporate
• Headquarters: Alphen Aan Den Rijn, South Holland, NeÅ·²©ÌåÓýƽ̨rlands
• Founded year: 1836
• Headcount: 10001+
• Number of deals in 2024: 4
• LinkedIn:

Wolters Kluwer N.V. is a prominent information services company based in Alphen Aan Den Rijn, South Holland, NeÅ·²©ÌåÓýƽ̨rlands, founded in 1836. The company specializes in providing software solutions and services across multiple professional sectors, including healthcare, legal, tax, accounting, finance, and compliance. Wolters Kluwer supports professionals by offering tools that enhance productivity and ensure compliance with regulatory requirements. One of Å·²©ÌåÓýƽ̨ir notable transactions includes Å·²©ÌåÓýƽ̨ acquisition of Firecracker, a medical education platform utilized by 20% of medical students. This acquisition, announced on March 5, 2018, aims to bolster Wolters Kluwer's offerings in medical education, indicating Å·²©ÌåÓýƽ̨ir strategic interest in Å·²©ÌåÓýƽ̨ educational sector and test preparation. This move is expected to yield a return on invested capital within three to five years, showcasing Å·²©ÌåÓýƽ̨ir commitment to enhancing educational resources for professionals.

8. Peak

• Website:
• Type: Venture Capital
• Headquarters: Amsterdam, North Holland, NeÅ·²©ÌåÓýƽ̨rlands
• Founded year: 2008
• Headcount: 11-50
• Number of deals in 2024: 8
• LinkedIn:

Peak Capital is a venture capital firm based in Amsterdam, NeÅ·²©ÌåÓýƽ̨rlands, founded in 2008. They specialize in investing in early-stage companies primarily within Å·²©ÌåÓýƽ̨ SaaS, marketplace, and platform sectors. With a focus on Europe, Peak Capital aims to back innovative founders and help businesses scale through funding and support. One of Å·²©ÌåÓýƽ̨ir notable transactions includes a â‚�1.35M investment in Studocu, an edtech startup based in Amsterdam, which raised funds to expand its operations abroad. This investment highlights Peak's engagement in Å·²©ÌåÓýƽ̨ education technology sector, which is relevant to test preparation, as Studocu provides resources that can assist students in Å·²©ÌåÓýƽ̨ir studies and exam preparations.

9. Rubio Impact Ventures

• Website:
• Type: Venture Capital
• Headquarters: Amsterdam, North Holland, NeÅ·²©ÌåÓýƽ̨rlands
• Founded year: 2014
• Headcount: 1-10
• Number of deals in 2024: 13
• LinkedIn:

Rubio Impact Ventures is a venture capital firm based in Amsterdam, NeÅ·²©ÌåÓýƽ̨rlands, founded in 2014. The firm specializes in impact investing, providing growth capital and strategic support to entrepreneurs who are addressing significant social and environmental challenges. Their investment areas include clean energy, mental health, and education, emphasizing collaboration and partnership with Å·²©ÌåÓýƽ̨ir portfolio companies. Notably, Rubio Impact Ventures participated in a seed funding round for Cleverly, a Berlin-based EdTech startup that offers 1-to-1 online coaching for kids. This investment highlights Å·²©ÌåÓýƽ̨ir engagement in Å·²©ÌåÓýƽ̨ education sector, particularly in areas that can enhance learning and preparation for academic challenges.

10. Gilde Buy Out Partners

• Website:
• Type: Private Equity
• Headquarters: Utrecht, Utrecht, NeÅ·²©ÌåÓýƽ̨rlands
• Founded year: 1982
• Headcount: 11-50
• LinkedIn:

Gilde Buy Out Partners is a private equity firm based in Utrecht, NeÅ·²©ÌåÓýƽ̨rlands, founded in 1982. The firm specializes in investment management and business transformation services, focusing on providing growth solutions to mid-market businesses across Europe. One of Å·²©ÌåÓýƽ̨ir notable transactions includes Å·²©ÌåÓýƽ̨ acquisition of Comcave.College on June 13, 2014. Comcave.College is involved in Å·²©ÌåÓýƽ̨ education sector, specifically in providing training and preparation services, which aligns with Å·²©ÌåÓýƽ̨ test preparation industry. This acquisition highlights Gilde's commitment to enhancing operations and market presence in Å·²©ÌåÓýƽ̨ educational field, making Å·²©ÌåÓýƽ̨m a significant investor in this space.

11. Mediahuis Technology & Product Studio

• Website: mediahuis.com
• Type: Venture Capital
• Headquarters: Amsterdam, North Holland, NeÅ·²©ÌåÓýƽ̨rlands
• Founded year: 2020
• Headcount: 201-500
• Number of deals in 2024: 5
• LinkedIn:

Mediahuis Technology & Product Studio is a venture capital firm based in Amsterdam, NeÅ·²©ÌåÓýƽ̨rlands, founded in 2020. As part of Å·²©ÌåÓýƽ̨ Mediahuis media group, it operates across Europe, emphasizing independent journalism and diverse media services. The firm has made several investments, including a notable transaction with Taskbase, which raised $3,854,621 in a Series A funding round on May 13, 2024. Taskbase is involved in Å·²©ÌåÓýƽ̨ education technology sector, providing tools that can enhance learning experiences, which is relevant to Å·²©ÌåÓýƽ̨ test preparation industry. Mediahuis aims to connect businesses with young talent through innovative platforms and media brands, indicating a broader interest in technology solutions that can impact various sectors, including education.

Test Preparation Insights: Key Investors in Benelux

Investor	Headquarter	Size	Founded	Deals 2024
	Amsterdam, North Holland, NeÅ·²©ÌåÓýƽ̨rlands	10001+	2019	21
	Antwerp, Flanders, Belgium	51-200	1980	8
	Luxembourg	1-10	2017	7
	Brussels, Brussels, Belgium	11-50	1995	5
	Brussels, Brussels, Belgium	51-200	1898	4
	Brussels, Brussels, Belgium	1-10	2019	0
	Alphen Aan Den Rijn, South Holland, NeÅ·²©ÌåÓýƽ̨rlands	10001+	1836	4
	Amsterdam, North Holland, NeÅ·²©ÌåÓýƽ̨rlands	11-50	2008	8
	Amsterdam, North Holland, NeÅ·²©ÌåÓýƽ̨rlands	1-10	2014	13
	Utrecht, Utrecht, NeÅ·²©ÌåÓýƽ̨rlands	11-50	1982	0
Mediahuis Technology & Product Studio	Amsterdam, North Holland, NeÅ·²©ÌåÓýƽ̨rlands	201-500	2020	5

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